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design intern

Joveeba is an Australian boutique brand launched in 2003 by Alison Cotton. The brand provides unique statement pieces for the effortlessly cool girl.

I was fortunate to start my journey into fashion with such a creative and nimble company that gave me experience in concept development, trend and market research, print design, embellishment design, pantone and fabrication selection, communication with suppliers as well as order fulfillment and marketing material design.

highlights - Joveeba

1/4 : Seasonal CONCEPT AND MoodboArd DESIGN

-Translation of ideas through imagery-

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Visual presentation to convey how prints and garments reflect the seasonal concept of the moodboard.

Visual presentation to convey how prints and garments reflect the seasonal concept of the moodboard.

 

2/4 : autumn 2013 photoshoot selects

-Print Design, Graphic Design, Embellishment design-

Design Examples

Leather Crop Top: Mixed material embellishment design of stitched leather, silver studs & leather fringe.

Leather Crop Top: Mixed material embellishment design of stitched leather, silver studs & leather fringe.

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Two Tone Leather Jacket: Mixed material embellishment design and illustration.

Two Tone Leather Jacket: Mixed material embellishment design and illustration.

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Bewitched Cardigan: Jacquard knit design, Pantone selection, cad illustrations for manufacturer.

Bewitched Cardigan: Jacquard knit design, Pantone selection, cad illustrations for manufacturer.

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Mountain Print Pull Over: Jacquard knit design and Pantone selections.

Mountain Print Pull Over: Jacquard knit design and Pantone selections.

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3/4 : GRAPHIC Design marketing mailers

-Graphic DEsign and copy for email marketing mailers-

 
 
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4/4 : Winter 2013 Concept ‘winter wars’

-Concept Development, Trend Color Study, MArket Research-